New STEPS E-Cig PSA



Inspired by the viral cooking videos on social media platforms like Facebook and Instagram, youth members of Southington’s Town-wide Effort to Promote Success (STEPS) set out to educate their community about the dangerous ingredients in e-cigarettes. How do those two things fit together?  According to the students, “our PSA featured a person combining household chemicals that are found in e-cigs and ‘baking’ them in the oven as if they were making something to eat. When they opened the oven, the concoction of chemicals was turned into an e-cigarette. The closing line was "If you wouldn't eat it, then why would you smoke it?’.” The project was spearheaded by STESPS Youth Council and Advisory Board members Julia Brilla, Catherine Myers and Carson Stifel. They hope that by educating people about the chemicals found in e-cigarettes, they will be more likely to stop smoking them. Learn more about STEPS at www.southingtonsteps.org.