Change The Script Social Marketing Campaign for Campuses,  Communities and  Partnerships

This training will provide participants with marketing plan tools and templates that participants can use on their way to creating successful social marketing campaigns. Participants will discuss the use of the Change the Script campaign in both  campus and community settings, including a focus on campus/community partnerships in implementing the Change the Script campaign.  Participants will review Change the Script media tools and determine which media tools they might use on their campuses.

 


When: Tuesday, April 16, 2019


Time: 9:00 am - 12:00 pm

Registration begins at 8:45 am


Location: Red Lion Hotel, Cromwell


Trainer:  John Daviau, MACP, CPS

                  

Cost: FREE!


Learning Objectives:

1. Participants will assess and discuss their capacity to implement the Change the Script campaign

2. Participants will develop a simple marketing plan using template provided based on their determined capacity level

3. Participants will utilize the provided marketing materials decision tree to select the marketing materials that best fit their local and media to be used


Limited Seating!


Funded by the CT Dept. of Mental Health and Addiction Services

2019-04-16 09:00:00 2019-04-16 12:00:00 America/New_York Change The Script Social Marketing Campaign for Campuses, Communities and Partnerships Participants will discuss the use of the Change the Script campaign in both campus and community settings, including a focus on campus/community partnerships in implementing the Change the Script campaign. Marketing plan tools and templates that participants can use to develop their campaigns will be provided. Cromwell